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When it comes to program evaluation, we are true believers. Specifically, we believe that: ¯ Evaluation can and should be a “win-win” proposition, offering clear benefits for staff, management, clients / constituents, funders and the community at large ¯ Evaluation can and should be smoothly (& relatively painlessly!) integrated into agency operations ¯ Evaluation can and should be designed to help organizations and their constituents succeed. For this reason, process evaluation — evaluation designed to help an organization improve its programming — is as important as evaluation that examines the outcomes of its efforts. ¯ Evaluation should never become more important than the critical work of implementing programs; instead, it should be viewed as an important adjunct activity that helps make implementation more effective. We specialize in designing user-friendly, common-sense evaluation plans that focus equally on the destination and the journey — on measurable program outcomes and on the processes for achieving them. We are also available to design more sophisticated evaluation plans (e.g., for community-wide health promotion interventions), to develop evaluation instruments, and to conduct evaluations that combine quantitative and qualitative methodologies. |


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To contact us: |
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Phone: 610-298-0002 Fax: 610-298-3056 Email: info@redroadenterprises.com |
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Red Road Enterprises |
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Sample projects:
¨ Provided technical assistance in program evaluation to more than 20 health, human services, arts and environmental organizations participating in a hospital-sponsored community health improvement project
¨ Provided technical assistance to approximately 14 HIV/AIDS providers in the establishment and evaluation of measurable outcomes, and trained HIV providers from throughout Pennsylvania in evaluation basics
¨ Developed evaluation methodologies and tools for a variety of tobacco control programs
¨ Developed evaluation plans for numerous grant proposals for diverse health & human services projects
¨ Are currently implementing a multi-year, multi-strategy evaluation of a health promotion program targeting high-risk women of color |